Bootstrapped Marketing Innovator, I founded: - 2014: Marketing Attribution SaaS - 2016: Click Fraud with Digital Fingerprinting Technology - 2018: Predictive Marketing SaaS - 2021: Privacy-first Analytics
Woow. New news from the EU:
Swedish data protection authority (IMY) imposing a €1 million fine on telecommunication provider Tele2 and a smaller fine on online retailer CDON for using Google Analytics on their websites
Let’s replace “computer” with “Company”, “Digital Business”.
is Google's gclid considered as personal data?
Digital Fingerprinting demystified in 2 questions and 1 minute of reading
Some of the critical topics that worry marketers about privacy include:
pple's Private Click Measurement (PCM) system is one solution that aims to balance privacy and utility goals by allowing websites to measure the effect of advertising while providing users with improved privacy.
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